Velour started from a simple frustration: great Shopify products kept bleeding money on Meta ads because their storefronts were not built to convert cold paid traffic. We decided to fix that.
Most Shopify themes are designed for desktop browsing, not for someone clicking a Meta ad on their phone. Velour themes are engineered mobile-first, with conversion architecture baked in from the first pixel.
Premium Shopify themes, custom store builds, and free tools like our Meta Ads Calculator. Everything we ship is designed around one goal: turning your ad spend into profit.
D2C brands and e-commerce entrepreneurs running paid social. Whether you're spending €500 a month or €50,000, the economics only work when your store converts.
No borders. No clutter. Deep focus on hierarchy, speed, and social proof. Every design decision is tested against real ad traffic, not just aesthetics.
Paid traffic is expensive. The cost of a bad storefront is invisible until you run the numbers. By then you've already burned the budget. Velour's mission is to make high-converting store design accessible to every brand, not just the ones with agency retainers.
We ship themes that look brand-level premium, tools that tell you the truth about your margins, and resources that teach you how to think about paid acquisition the right way.
Small team. Strong opinions about e-commerce design.
Want to join us? We're always looking for new talent to make Velour even better than it is.